Data & Analytics Manager

Position: Data & Analytics Manager

Location: NYC Remote

Type: Full Time

Must:

• Datawarehouse like redshift etc ,Power BI, tableau or Looker experience,GA /Fire base experience, Sports, OTT, DTC is a plus
• Must have requirements:
• Minimum 3 years of web analytics experience using GA and Firebase.
• Experience with Looker or similar to build custom dashboards for clients.
• Experience working with high-profile clients.
• Excellent written and verbal communication skills Ability to meet clients in person as needed in their office person.
• Experience with GA4 and conversion

Responsibilities:

• Leverage data to gain insights into trends, user behavior, and user pathing to drive our digital marketing strategies.
• Take various sources of data and condense them down to a coherent story with a clear conclusion and actionable insights.
• Manage client relationships and serve as the SME for web analytics.
• Contribute to building an analytics strategy and elevate the analytics platform to achieve a data-driven digital marketing culture. Data analysis for web projects, mobile, and OTT platforms.
• A/B and multivariate testing, and ad hoc requests Oversee tag management services and maintain integrity across multiple sources of data.
• Communicate project status, risks, dependencies, and roadblocks for technical audiences and business stakeholders.

Requirements:

• Minimum 3 years of web analytics experience Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.
• Implementation experience with analytics platforms such as a web reporting tool and tag management software preferred.
• Expert knowledge of Excel and PowerPoint.
• Experience with business intelligence tools a plus Experience with offline/online data integration is a plus.
• Up to date with current analytics trends and tools Critical thinker whom can problem solve Excellent communication skills; proven written and oral presentation skills.
• Ability to work independently and is a motivated self-starter.
• Detail-oriented and organized.
• Experience working with data from data warehouses like Redshift etc.

Nice to Have:

• Strong Adobe marketing cloud experience desired (Workspace, Report Builder, Data Warehouse, Target, etc.) Strong Adobe marketing cloud experience desired (Workspace, Report Builder, Data Warehouse, Target, etc.) Bachelor’s Degree in Business, Marketing, Economics, or a related field.
• Experience with SQL and pulling data from Data Warehouses and Databases.
• Experience working with data and data warehouse teams and building reporting with multiple data sources.